Atekian
TREN
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Corporate Website Development

On our corporate website service, technical SEO and load speed are planned at the same time as design. SEO work added after launch never fully replaces a structure built correctly from the start.

Problems we see

  • Visually impressive sites that search engines cannot read; content loads entirely via JavaScript and the crawler receives empty HTML.
  • Pages that will not load on mobile because images were never optimised — where most visitors come from.
  • Basic structures like heading hierarchy, meta information and sitemaps never set up, so the site cannot be found.

Our approach

  • We send content from the server as real HTML. Since AI crawlers do not execute JavaScript, this is no longer only a Google question.
  • Heading hierarchy, URL structure, meta tags, sitemap and structured data are planned during design.
  • Images are converted to modern formats with lazy loading, and given dimensions to prevent layout shift.
  • On multilingual sites we separate languages by URL; that is the only way hreflang works correctly.

Process

  1. 01

    Content architecture

    Page structure, URL plan and target query mapping.

  2. 02

    Design

    Mobile-first design aligned with your brand identity.

  3. 03

    Development

    Static generation or server-side rendering, with technical SEO built in.

  4. 04

    SEO setup

    Meta tags, structured data, sitemap, robots.txt and analytics.

  5. 05

    Launch and measurement

    Search Console registration, performance measurement and indexing follow-up.

What you get

  • A live, crawlable corporate website
  • Technical SEO setup: meta, structured data, sitemap, robots.txt
  • Google Search Console and analytics setup
  • Content update documentation
  • Performance measurement report

Technologies we use

ReactNext.jsViteTailwind CSSTechnical SEO

Related work

Frequently asked questions

How long does a corporate website take?

An 8-12 page corporate site with content ready typically ships in 3-5 weeks. Content is the biggest driver of duration; if copy and images are not ready, timelines extend. Add roughly one week per additional language.

Is SEO work included?

Technical SEO setup is included: heading hierarchy, meta tags, structured data, sitemap, robots.txt, speed optimisation and Search Console setup. Content production and ongoing SEO consulting are scoped separately.

Will we be able to update the site ourselves?

We decide based on how often your content changes. For rarely changing content, a code-based structure is faster and safer. If regular content entry is expected, we connect a content management system so entry requires no technical knowledge.

Why must content come from the server?

AI crawlers such as GPTBot, ClaudeBot and PerplexityBot do not execute JavaScript; they make one request and read the returned HTML. If content only materialises in the browser, those crawlers see an empty page. Google does execute JavaScript, but because the others do not, serving real HTML from the server has become mandatory.

Let's talk about your corporate website

Tell us about your current site or your goals and we'll share a scope proposal.

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